Wednesday, August 31, 2005

Apple Mac mini: Try it out! [Update 2]

Apple has a new program for those of you who may be a bit scared to "buy" a new Mac. Here is what they have to say (below)... How can you go wrong?

We’re so confident you’ll love your new Mac mini, we’ll let you test drive it for 30 days with no risk. If you decide you don’t want it, we’ll take it back. Here’s how the test drive works:

  1. Purchase a new Mac mini from the Apple Store online. You can also get an Apple keyboard and mouse, such as our new Mighty Mouse.
  2. Set it up and start enjoying it.
  3. If you don't love it, call us within 30 days of your order and we'll arrange for you to return your system — including the Apple keyboard and mouse — for a full refund.

If you have any more questions, call our Mac specialists at 1-800-MY-APPLE.

Hurry — this test drive ends on October 31, 2005.
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[Update] It looks like Apple tried this before in 1984, but it didn't work out so well. They ran the program during the holiday season when retailers didn't want to deal with the hassel of possible returns. But hey, look at this picture, isn't it a bit scary?


[Update 2] Apple has since removed the "test drive" promotion. Why? Maybe it was put on the site too early? Maybe there was a high demand? Maybe it was just a dumb idea? I will keep you up to date when I hear more.

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